Gobeyond Partners has announced its expansion into the DACH region.

With over 20 years of experience in the customer journey and consulting space, the move will provide enhanced support to the firm’s wealth of German, Austrian and Swiss clients. It augments already strong teams working globally, through hubs across the UK and France.

Ludger Strom has been appointed the Managing Director of Gobeyond Partners for the DACH region. Ludger brings with him a strong consulting background in customer journey transformation; he and his team will develop Gobeyond Partners’ existing client portfolio across High Tech, Financial Services, Automotive, Health, and Multichannel Retail.

Gobeyond Partners are proud members of the Webhelp group, which enriches customer experience and designs business solutions that create value for the world’s most exciting brands. Gobeyond Partners will therefore also be working closely alongside Webhelp and its clients to support their transformation agendas.

At a time when 60% of business leaders are re-evaluating how much they will be investing in change and transformation due to COVID-19, the team’s expertise will provide a significant value add to clients looking to build back better and navigate the evolving digital complexities in customer journey transformation.

Mark Palmer, CEO of Gobeyond Partners comments on the expansion:

"We have delivered work for DACH clients for a number of years, and a local team and location has always been part of our plan. However, the rapid digitisation of channels and cost transformation agenda that many companies are now facing has accelerated this. Through our DACH team we can help existing and new clients navigate this complex landscape."

Ludger Strom, MD of the DACH practice continues:

“I am delighted to be heading up our new DACH practice. I look forward to supporting our current clients in the region, as well as partnering with new clients who are accelerating their digital customer journey strategies. It’s a very exciting time for us. We have some ambitious targets for the next year and I am actively looking for talent in the market to grow the team.”