Enhancing the digital and transformation opportunities available to companies across Hong Kong, China, Malaysia, Singapore and Australia

Gobeyond Partners has announced its expansion into the APAC region. 

With over 20 years of experience in solving customer journey challenges and consulting, the move will provide further and more localised support to clients already based in APAC, alongside opening opportunities to engage with new clients headquartered in the region 

The move to create a base in APAC further strengthens an already global presence, represented by strong teams working through hubs across the UK, France, Germany and Turkey. 

For existing Gobeyond Partners clients, this move will further enhance the service they currently receive.  Clients will benefit from a greater ability to provide invaluable in-location support, access to an even greater level of resources, experience and in-depth APAC market knowledge, with the greater flexibility and improved project deliverability that comes from the being in closer proximity. 

New and prospective clients will benefit in the same ways, whilst having the opportunity to more easily build strong, long-term relationships with the Gobeyond Partners team. 

Ali Fry has been appointed the Managing Director of Gobeyond Partners for the APAC region. Ali brings with him an impressive consulting background in customer journey transformation, leading programmes in Africa, Asia, Europe, the UK and the USA; he and his team will develop Gobeyond Partners’ client portfolio across Banking and Finance, Insurance and Hi-Tech Business Process Outsourcing. 

Mark Palmer, CEO of Gobeyond Partners comments on the expansion: 

"We have delivered work for clients across APAC for a number of years and we’re delighted to realise a long-held ambition to create local teams across multiple locations in the region.  We now have colleagues based in Hong Kong, Kuala Lumpur and Singapore, all with the expertise to support APAC clients in developing their digital channel strategies and executing their transformation programmes – ensuring they can successfully navigate the complex landscape that many continue to face.” 

Ali Fry, MD for the APAC region continues: 

“I am proud to be leading our team in APAC region.  From further strengthening our existing relationships and enhancing the delivery of their established programmes, to engaging with new, prospective clients and understanding how we can support them with the acceleration of their digital customer journey strategies, it promises to be an incredibly exciting time for me personally and the Gobeyond Partners business as a whole” 

Gobeyond Partners are proud members of the Webhelp group, which enriches customer experience and designs business solutions that create value for the world’s most exciting brands. Gobeyond Partners will therefore also be working closely alongside Webhelp and its clients to support their transformation agendas.